1990
THE BEGINNING OF OUR STORY
Our Journey Started With
A Small Store and We Used to Do A
Camping Style Of Business @ Kerala, Ernakulam Etc..
1993
STEP ONE IN RETAIL SUCCESS
R9000 began its journey in 1993 with a single step into retail, driven by unwavering commitment and vision. A decade later, that passion led to the successful launch of R9000 stores across key locations — Koti, Abids, and Pattargatti — marking a new era in our retail story.
1998
After 5 Years Of Journey
Launched in 1998 in the heart of Hyderabad, STATUS has been the city’s go-to destination for exclusive, high-quality fabrics that embody tradition and sophistication.
1999
A NEW CHAPTER BEGINS
Our first Rs Brothers store is opened
A lot of hardship and dedication towards growth and business has led to a strong foundation of the company with the launch of RS BROTHERS, and Soundarya has been onboarded as our brand ambassador.
2004 - 06
A Proud Chapter of Growth in Our Journey
Between 2004 and 2006, we successfully opened 3 new RS Brothers stores @ Ameerpet, Abids & Kukatpally. With these additions, the total number of RS Brothers outlets reached 8, marking a significant phase of growth and expansion for our brand during that period.”
2010 - 18
Expanding
Our Footprint





2019
A Grand Launch
Marking a significant addition to our brand portfolio, we launched Kanchipuram Narayani Silks in Hyderabad, bringing the timeless elegance of traditional silk sarees to the city. With a focus on premium craftsmanship and heritage weaves, this brand celebrates the rich legacy of Kanchipuram silk, offering customers a luxurious and authentic shopping experience.
2019 - 21
Growth and Transition
New Chapter in Kakinada
We opened a new branch in Kakinada and welcomed Pooja Hegde as our brand ambassador. During this phase, our Somajiguda store was closed. Our total retail space now stands at 5.91 lakh sq. ft.
New Chapter in Uppal
We opened a new branch in Kakinada and welcomed Pooja Hegde as our brand ambassador. During this phase, our Somajiguda store was closed. Our total retail space now stands at 5.91 lakh sq. ft.
New Chapter in Growth
In 2021, South India Shopping Mall continued its growth with new store openings in Nizamabad, Suchitra, Khammam, Tirupati and Srikakulam. With these additions, our total retail space reached an impressive 7.03 lakh sq. ft., further strengthening our presence across the region.
2022
A Grand Launch
Our New Brand in Hyderabad
Marking a distinguished addition to our brand portfolio, we launched De Royal in Hyderabad, introducing timeless sophistication in men’s ethnic fashion. With a focus on regal designs, premium fabrics, and impeccable craftsmanship, the brand celebrates Indian tradition with a modern edge—offering discerning gentlemen an elegant and elevated shopping experience.
2023
Launched Biggest
Hypermart in Hyderabad
Value Zone Hyper Mart is undeniably Hyderabad’s biggest outlet-style hypermart, offering massive savings, variety, and a family-friendly shopping destination. Some sources go as far as calling it the largest hypermart in India, though that claim appears to be marketing and isn’t firmly backed across outlets.
2024
2025
Footprint Expanded
Our Journey Started With A Small Store and We Used to Do A Camping Style Of Business @ Kerala, Ernakulam Etc..
With The Strong Commitment Towards the Business After a Decade We Launched R9000 Opened Stores @ Koti, Abids & Pattargatti.
In 1998, we proudly launched our new branded showroom, Status. This marked a key milestone in our journey toward excellence and innovation. Status reflected our vision to deliver a premium and stylish retail experience.
A lot of hardship and dedication towards growth and business has led to a strong foundation of the company with the launch of RS BROTHERS, and Soundarya has been onboarded as our brand ambassador.
Between 2004 and 2006, we successfully opened 3 new RS Brothers stores @ Ameerpet, Abids & Kukatpally. With these additions, the total number of RS Brothers outlets reached 8, marking a significant phase of growth and expansion for our brand during that period.”
Our first South India Shopping Mall branch was inaugurated on December 9th, 2010, in Kothapet, with Ms. Genelia (Film Actress) joining us as our brand ambassador.
In 2012, a major milestone in our journey was marked by the opening of our Kukatpally store, spanning an impressive 1 lakh square feet. We were honored to welcome Mr. Mahesh Babu as our brand ambassador. This tremendous success positioned us as the No. 1 apparel brand in Andhra Pradesh and Telangana.
From 2015 to 2018, South India Shopping Mall expanded across key cities in South India, growing its presence in Hyderabad, Guntur, Visakhapatnam, and beyond. With brand ambassadors like Akhil Akkineni, Nagarjuna, and Rakul Preet Singh, we increased our retail space to 5.93 lakh sq. ft. across multiple new locations.
Marking a significant addition to our brand portfolio, we launched Kanchipuram Narayani Silks in Hyderabad, bringing the timeless elegance of traditional silk sarees to the city. With a focus on premium craftsmanship and heritage weaves, this brand celebrates the rich legacy of Kanchipuram silk, offering customers a luxurious and authentic shopping experience.
We opened a new branch in Kakinada and welcomed Pooja Hegde as our brand ambassador. During this time, the Somajiguda store was closed, bringing our total retail space to 5.91 lakh sq. ft.
In 2021, South India Shopping Mall continued its growth with new store openings in Nizamabad, Suchitra, and Tirupati. With these additions, our total retail space reached an impressive 7.03 lakh sq. ft., further strengthening our presence across the region.
De Royal, our premium ethnic wear brand, specializes in groom collections tailored for sangeet, wedding, and reception events. Its first showroom opened in Chandanagar, Hyderabad in 2022, further strengthening our presence in the ethnic fashion market.
RS Brothers expanded into a new vertical with the launch of VALUEZONE Hypermart, marking its entry into the FMCG sector. Spanning 100,000 sq. ft., VALUEZONE offers a unique, value-focused shopping experience with a wide range of products, including groceries, home essentials, fashion, and more. Designed for convenience and variety, it has quickly become a preferred destination for experience-driven customers.